MY STORY
A MOMENT I’LL NEVER FORGET
In October 2022, I was in the camera well at T-Mobile Park as the Mariners ended a 21-year postseason drought. Moments after the final out, I ran onto the field alongside our content team to capture the emotion of players, staff, and fans who had waited decades for that moment. Watching the celebration unfold up close, and seeing how the city rallied around the team in the days that followed, was a reminder of how powerful shared experiences can be.
Moments like that are a big part of what drew me to this industry.
FINDING MY PATH
Like many people, I didn't have my career path mapped out when I was in college. I studied Business Administration and Criminal Justice, but it wasn't until an internship with a startup sports media company that I found something that truly clicked.
I grew up playing sports, following teams, and loving the competition and excitement they create. Discovering the business side of the industry opened my eyes to the impact sports, entertainment, and storytelling can have in bringing people together and building communities.
Over the past 12+ years, I've had the opportunity to build a career spanning content, marketing, audience growth, talent partnerships, and digital strategy. Today, I serve as Senior Director of Digital Marketing & Social Media for the Seattle Mariners, overseeing digital content, player marketing, celebrity and influencer partnerships, audience growth, and digital marketing initiatives across social media, web, app, email, text, and emerging platforms.
WHY I LOVE WHAT I DO
I'm drawn to the intersection of talent, storytelling, and audience. Throughout my career, I've had the opportunity to work closely with athletes and entertainers, helping them tell their stories, build their personal brands, and connect with fans in authentic ways.
The scope of that work has given me the opportunity to lead cross-functional projects and large-scale campaigns across sponsorship, ticket sales, community impact, communications, creative, and baseball operations, shaping how an organization connects with audiences across every touchpoint.
At the heart of my approach is a simple belief: the best content doesn't just perform, it creates connection. Whether it's a documentary, marketing campaign, social series, or live event, the goal is the same: helping people feel closer to the stories, personalities, and experiences they care about. That's what gets me excited to come to work every day.
LEADERSHIP & TEAM DEVELOPMENT
Leadership has become one of the most rewarding aspects of my career.
I've had the opportunity to build and lead talented teams while creating a culture rooted in communication, transparency, trust, and a team-first mentality. I believe the best work happens when people feel empowered, supported, and invested in a shared goal.
Some of the accomplishments I'm most proud of aren't tied to metrics or campaigns, but to the growth of the people I've worked alongside and the opportunities they've earned throughout their careers. Watching someone earn a promotion, take on a larger role, or land an opportunity they've worked hard for is every bit as rewarding as the success of a campaign or piece of content.
OUTSIDE OF WORK
Outside of work, I enjoy staying active and finding new challenges. I've completed Spartan Races the past two years and recently picked up boxing. I also love traveling, trying new restaurants, attending concerts and sporting events, and spending time with friends and family.
I grew up in New York and now call Seattle home. While I love the Pacific Northwest, I'm always looking for an excuse to spend time in the sunshine or near a beach.